Not with us. Peri CRM is powered by a world-class, highly scalable business analytics engine that sits on top of the modules to analyse and churn high volumes of data (typically to the order of 5 million rows per company) to throw extremely interesting, relevant and actionable insights about a particular business process. Analytics is such a strong value proposition for our customers because it allows them to inherit a robust analytics platform early in their automation journey, without any overheads and pain of buying, integrating and managing a separate business analytics software like PowerBI, Tableau or Qliksense since Peri’s analytics module is a simple plug and play. On top of that, Peri analytics comes with a large set of preconfigured reports relevant for the Indian FMCG industry. And our experienced data consultants train and support the company’s MIS team on developing the skills necessary to create and customise reports as per the needs to business owners. Below are the top reasons why Indian companies should invest in Peri’s business analytics module:

1. Customisations: With a wide variety of data available to business owners, their appetite increases for report customisations which can aid their unique way of analysing a business process. Two line managers of different regions (say Haryana and Punjab) may want two separate reports using the same data set (say employee daily attendance and market working). Such customisations are difficult to achieve through traditional report creation techniques but very simple and fast using a Peri’s report builder.
2. Automation of Reports: A substantial time of a company’s MIS team is spent extracting and sending reports to the business owners. Using Peri analytics, MIS team can auto-schedule emails with dynamically filtered data to line managers (e.g. Haryana’s manager gets only his region’s extract from pan-India sales data). Also, these reports can be made available on web access of managers for self-analysis.