Introduction DMS or Distribution Management System is essentially a software that sits between a FMCG manufacturer say Britannia Industries Limited (one of India’s leading food companies with a 100 year legacy) and an FMCG retailer say 37 Krishna Super Marche... Continue reading
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No industry is required to be as agile as FMCG. It has become increasingly pertinent for FMCG companies to have a dynamic plan to react quickly to changing consumption patterns.
Let’s see what could be some future trends for CPG market.
India is expected to have a growth rate of nearly 21% CAGR with much of this growth being driven by rural consumption!
Learn 6 techniques to gain competitive advantage and get ahead of your competitors in the FMCG industry.